OpenSlate’s New Tool Enables Easy & Efficient Placement Editing for DV360

September 9, 2021

At OpenSlate, we’re constantly innovating to ensure that alignment with quality, suitable content is easy and accessible for brands. Whether they’re running TrueView campaigns through GoogleAds or DV360, customers expect and deserve the same level of service, dependability, and ease of use.  We’ve recently created the new Slate Activation Tool to enhance the efficiency and security of DV360’s placement targeting and make it easier for brands to align with content that meets their brand standards. 

Customers have told us that activating OpenSlate targeting in DV360 is an operational challenge, due to various performance constraints imposed by the ad system. In designing the Slate Activation Tool, our goal first and foremost, was to facilitate and simplify the day-to-day work of applying targeting in DV360.

Some benefits of the Slate Activation Tool include: 

  • Quickly apply bulk placements at scale to TrueView campaigns in DV360
  • Easily declutter SDF files by clearing out large sets of placements
  • Seamlessly upload SDF files into your editor of choice, and ability to restore placements with a few simple clicks

Through the Slate Activation Tool, OpenSlate helps advertisers easily and efficiently apply targeting to DV360 campaigns in order to align with content and creators that adhere to brand standards and preferences.

For more information on this and other OpenSlate solutions, please contact your OpenSlate sales representative today. 

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